Consent, both on-screen and behind the scenes, is a fundamental pillar of this movement. In the traditional industry, consent is often assumed. In ethical porn, it is actively portrayed and discussed. As one analysis of consent in pornography argues, "Rather than ban consensual sexual expressions, educate on 'porn literacy' to share and improve the methods in which consent occurs in adult film productions". MissaX contributes to this "porn literacy" by producing content where characters negotiate their desires, creating a model of healthy communication for viewers.