Wider social and economic effects
Deepfake technology works by training AI models on vast amounts of image and video data of a specific person, allowing the AI to learn their facial features and expressions. This data is then used to convincingly superimpose the person's likeness onto another individual's body in a video. The technology has become so advanced that deepfakes can be extremely difficult to distinguish from authentic footage, posing a serious threat to personal privacy and public trust. bavfakes.com