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Leading in global "IP arms races" despite overall industry volatility.

: Patient development cycles, massive production budgets, and an emphasis on mature, complex themes. Shondaland bangbrosremasteredmonicamonicastripledgoodnessjuly exclusive

Having surveyed the major players, we must ask: Why do certain productions break through the noise? Leading in global "IP arms races" despite overall

Grand Theft Auto V (the single most profitable entertainment product of all time, across any medium) and Red Dead Redemption 2 . massive production budgets